SEO Tips Part: 3

1. Update your website frequently.

Sites with dynamic content often rank higher than those with static content. That’s why blogs and directories (like Wikipedia) do so well on search engines. They are constantly being updated with new content.

2. Make sure your website is indexed in search engines.

A lot of search engines will automatically find and index your content, but don’t count on it.

You want to be sure engines like Google, Bing, and Yahoo are crawling your site, so that people are finding you online. (You can add them directly, if they’re not.)

3. Have other websites link to you.

This is really, really important, when it comes to SEO. The bummer is that it’s not something you can necessarily control. Other than creating excellent content, the only thing you can do is ask (which occasionally works).

My counsel is to spend the time you would trying to convince somebody to link to you on just writing great content. And, start guest posting on other blogs.

Regardless of what you do, know that inbound links are essential to SEO.

4. Stop changing your domain name.

The age of your URL is a factor in your site’s search ranking, so be patient.

If you’re launching a new blog every six months, you’ll never see your site get the value it deserves.

5. Write like as a human.

None of the above matters if you create content that sounds like a robot wrote it.

Write great stuff, follow the steps above, have patience, and you’ll see results.

I realize that many of you have already started blogging, but many of these tips can be applied retroactively. And once if you done this, you can start writing regular content. For more about writing SEO pages, read the next article in this series: The Idiot-Proof Basics to Writing SEO Pages.

If you’re curious as to how well your site is performing on search engines, you can use a free website SEO tool like Website Grader.

For more SEO tips, read this: The Beginner’s Guide to Search Engine Optimization

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